StreamGuys unveils next-gen reporting and analytics live streaming platform
StreamGuys unveils next-gen reporting and analytics live streaming platform
Combining live stream, podcast and royalty reporting in a comprehensive analytics service, StreamGuys has upgraded the SGreports platform with dynamic visualisation capabilities and data comparison tools. Rapid query speeds provide media enterprises with actionable insights about their content delivery and audiences.
Among the innovations in the upgraded SGreports are dynamic visualisations that can be accessed through the platform’s modernised dashboards. By hovering over individual metrics, streams, programmes or episodes, vast amounts of data can reportedly be quickly filtered and compared. Visualisations can also be exported as tables in CSV or raw formats for importing into third-party or bespoke management systems.
The platform’s advanced podcast reporting capabilities include enhanced user agent and device-level analysis based on the Open Podcast Analytics Working Group (OPAWG). Support for the cross-platform initiative bolsters IP and user agent blacklisting, bot identification and filtering to provide higher-quality podcast reporting through community-based specifications.
Royalty reporting functionality in the new SGreports release offers similar capabilities to earlier versions, tallying song performances based on streaming server playlist logs. An upcoming additional update to SGreports will offer enhanced royalty reporting through native integration of SGroyaltyreporter technology. Future SGreports features will include direct integration with StreamGuys’ flagship SGrecast podcast management platform plus new analytics for StreamGuys’ SGrewind time-shifting service.