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Avid announces subscription model for Pro Tools

Avid announces subscription model for Pro Tools

Avid announces subscription model for Pro Tools

Avid has announced a subscription model for Pro Tools that comprises of three levels – Pro Tools Artist for aspiring music creators, Pro Tools Studio for serious audio engineers and music producers, and Pro Tools Flex, a subscription bundle for professional audio post and music facilities. All current Pro Tools and Pro Tools Ultimate customers with active plans will gain the software enhancements introduced with these new products.

“Pro Tools is one of the world’s most widely-used and awarded audio-production software tools and Avid's goal is to make it more accessible to a broader community of music creators,” said Francois Quereuil, vice president, product management for audio and music solutions, Avid. “The new pricing for Pro Tools gives creators at every level, whether they’re working in music creation or audio post production, the ability to deliver their best possible sound no matter where they’re at in their career.”

Pro Tools Artist is specifically designed for next-gen music creators, and includes everything needed to make beats, write, record and mix studio-quality music. The Artist tier includes instrument sounds and loops and over 100 included plugins, as well as MIDI tools and Pro Tools editing and mixing workflows.

Pro Tools Studio enables serious music creators, producers and engineers to create large projects, and builds on the current Pro Tools offering with numerous enhancements like increased track counts, surround and support for Dolby Atmos mixing, and advanced automation features (both previously only available in Pro Tools Ultimate). Current Pro Tools subscribers and perpetual license customers with active plans will automatically transition to Pro Tools Studio and receive all of the software enhancements, enabling them to create spatial mixes and bigger productions than before.

Pro Tools Flex is Avid’s solution for high-end music professionals, as well as audio post and music facilities that require the full power and advanced workflows of Pro Tools. Pro Tools Flex is a subscription bundle that includes an enhanced version of Pro Tools Ultimate software, plus additional content and third-party software. Active Pro Tools Ultimate subscribers will receive the full Pro Tools Flex subscription bundle, including the latest version of Pro Tools Ultimate, while Pro Tools Ultimate perpetual license customers with active plans will receive the Pro Tools Ultimate software enhancements.

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