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Jordan Media City returns to Imagine to upscale playout capacity

Jordan Media City returns to Imagine to upscale playout capacity

Jordan Media City returns to Imagine to upscale playout capacity

Jordan:

Jordan Media City (JMC), one of the leading production and transmission centres in the Middle East, has upgraded its Imagine Communications-based playout facilities in Amman. Imagine installed its first servers at JMC in 2004 and began the migration to HD channels in 2016. The latest expansion provides capabilities for 18 premium, full-functionality SD and HD channels. Content delivery from ingest to on-air branding and playout is achieved using software-centric tools running on COTS hardware. The readily scalable solution enables JMC to switch the 18 premium channels freely between SD and HD to meet demand.

Radi Alkhas, CEO of Jordan Media City in Amman
Radi Alkhas, CEO of Jordan Media City in Amman

“We needed to move quickly to expand our capabilities,” explained Radi Alkhas, CEO of JMC. “That meant going for equipment that we knew we could trust. Imagine Communications has been a key technology partner for as long as JMC has been in business and has developed a close understanding of our operations, so can proactively develop solutions with us as we grow. When we needed to get our new HD services on air quickly, Imagine was able to agree the specification, deliver and commission the facility to our timescales ― even under the difficult conditions of the global pandemic.

“The open architecture and interoperability of Imagine Communications’ solutions ensure future expansions can be completed with minimal disruptions to our operation,” Alkhas added.

JMC’s capacity was scaled through the deployment of five additional Nexio+ AMP playout servers, providing 30 bidirectional ports. In addition, its Nexio online shared storage, Platinum VX router and Selenio 6800+ modular processing were all expanded to meet the additional demands. The expansion project doubled the JMC facility’s existing 32TB of shared storage including intrinsic mirroring, with the additional disk space being integrated into the single server environment without interruption to operations.

“JMC is a world-class facility, and we are proud to continue our association with them,” said Anas Hantash, head of Middle East, South Asia and North Africa for Imagine Communications. “We are particularly delighted to have designed and delivered yet another major Middle East project in the current challenging environment. Broadcasting and content delivery have been more critical than ever during the recent lockdowns, and we recognise that our customers like JMC must be able to rely on us unequivocally to deliver on time and meet deadlines.”



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