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SOS Charity donates to Feed our Crews

SOS Charity donates to Feed our Crews

SOS Charity donates to Feed our Crews

South Africa:

The SOS Charity Fund set up by DWR Distribution has provided a donation of R50,000 to Feed Our Crew, a non-governmental organisation providing temporary support through food vouchers to technical and casual event crews during the Covid-19 lockdown.

While established by DWR in 2016, the money collected as part of the SOS Charity Fund comes via regular fundraising events for the entertainment industry. ‘Although DWR Distribution is also going through a tough time, the money we’ve raised for the SOS belongs to the people and not to us,’ said DWR’s Duncan Riley. 'The SOS was established to help people in times like these, this is what it’s all about.’

When all events were abruptly shut down due to Covid-19, Tamsyn Strydom, co-founder of Feed our Crew, was active on several groups and forums aimed at technicians. ‘The message that kept coming through was that people needed help,’ Strydom recalled. ‘Initially, I started communicating with Kagiso Moima Wa Masimini, and together our aim was to put together an appeal to the President of South Africa.’

The pair asked people in the industry to make videos to be sent to the presidency in order to illustrate the struggle that the entertainment world is facing. Marcia Alves, a seasoned technical manager, also reached out regarding the video appeal. As the videos came rolling in, Strydom, Masimini and Alves knew they had to do more and Feed Our Crew was born with the assistance of Gomolemo Madumo, Landy Yeatman (People4Purpose), Sasha Raubenheimer (Freelance Technical Manager) and Vickie Whitehead.

The cries for help are coming in thick and fast, but thanks to the dedication of the Feed Our Crew team, R66,000 has already been raised, not including the R50,000 donation from the SOS Charity Fund. To date, 56 freelancers have been taken care of. ‘People have been incredibly generous,’ said Strydom. ‘I’ve had donations from event companies that I’ve never heard of. The acts of kindness touch the heart.’

One such story is that of event planner Daria Higgens from True North Events, who initially reached out to Riley and Strydom worried about what would happen to the technical crew during the lockdown and was ready to contribute. ‘She was one of the first financial contributors to Feed Our Crew,’ added Strydom. ‘When the donations coming in are modest, one really gets a lump in the throat, knowing how much that money has cost someone.’

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