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Pulse ME provides custom projections for Meshico

Pulse ME provides custom projections for Meshico

Pulse ME provides custom projections for Meshico


Digital Projection’s E-Vision Laser 8500 projectors have been installed at three different restaurants in Dubai owned by the Meshico Group – Puerto 99 Bluewaters, which overlooks Dubai Marina, Meshico The Point, The Palm Jumeirah, overlooking Atlantis the Palm and Tulum ­in Dubai Mall. Outfitted by Pulse Middle East, the restaurants all feature bar areas with live DJs also outfitted with a Martin Audio PA system. In addition to this, the Meshico group decided that an extra layer of visual splendour was needed, leading to the creation of a table-mapping show that expresses the ethos of the brand and the spirit of Mexico itself.

‘This was a new customer for Pulse Middle East,’ explained Greg Brown, the Pulse Middle East operations director. ‘We were introduced thanks to our portfolio and a business relationship between Pulse and Meshico Group soon blossomed. Once we received their brief for the table mapping aspect of the install, we decided that the high build quality and attractive price point of Digital Projection’s products made them the ideal choice for the job.’

The brief from Meshico Group was for versatile projectors that could be used in a variety of orientations and throw distances. Due to the challenging nature of the environment, they also required high levels of both brightness and colour accuracy to show off the advanced content being displayed.

‘Digital Projection worked with Pulse on the design and supply of this project to ensure we could deliver a technically compliant solution within the timescale required,’ said general manager for Digital Projection in the Middle East, Matt Horwood. ‘Projection mapping provided the most versatile and accurate solution for the client, as it keeps the technology away from the customers but displays the content and wow factor right before their eyes.’

To create the table-mapping display, a total of five E-Vision Laser 8500 projectors were chosen to cover five tables; two individual tables and three that had been combined to make a 4.5m-long surface able to seat 12. With the projection hardware chosen, the first step for the team was to find a solution where a single mobile device could control the lighting, audio, and projection at the same time. This solution needed to be elegant, simple and be completely bespoke.

‘Pixilab Blocks offered us the ultimate solution,’ furthered Brown. ‘Admin tablets control the tables and the phases of the journey as well as writing live text upon the table at any time. Users control individual places using tablets to have guest interactivity with the menu.’

The Pixilab Blocks were integrated with Dataton’s Watchout to provide a multi-display output to the system. Interactivity comes with the help of a Blocks spot sending NDI video into Watchout to add the additional elements. When the button is pushed to start the show, the video loop synchronises with house lighting and audio to create a unique ambiance.

‘Meshico are ecstatic about creating this first-of-its-kind guest experience for their customers,’ said a spokesperson from Meshico group. ‘Upon booking a table, content can be customised for a guest for special occasions, including posting personalised photos upon the table. We are excited to witness birthdays, anniversaries and marriage proposals that make full use of this unique and beautiful dining experience.’

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