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Evan MacKenzie joins ASI Audio

Evan MacKenzie joins ASI Audio

Evan MacKenzie joins ASI Audio

World:

ASI Audio has appointed Evan MacKenzie to the role of vice president of marketing and sales. Due to his background in branding, marketing and sales management, MacKenzie will be driving the integrated market as well as building the company’s sales network and brand.

‘We feel very fortunate to add Evan’s experience and skillset to the ASI Audio management team,’ said ASI’s co-founder and chairman of the board, Michael Santucci. ‘His broad knowledge of the MI and pro audio markets, coupled with his branding agency experience, is a tremendous asset for us. Evan has hit the ground running, strategically defining our brand while preparing the comprehensive introduction of our flagship product.’

ASI Audio has also welcomed Charlene Clements to the role of manager for client development. She will help develop the company’s sales operations across both the MI and audiological channels.

The newly joined MacKenzie commented on Clements' appointment: 'As an agile young company coming to market with a new approach to in-ear monitoring, ASI Audio is engaging a diverse customer base spanning a wide range of market channels,' he said. 'Char Clements comes to us with 15 years of experience in sales operations and management at Etymotic Research, working with many of our future customers. Her wide-ranging capabilities in sales management are a perfect fit for us.'



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