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Chameleon integrates with Maestro

Chameleon integrates with Maestro

Chameleon integrates with Maestro

World:

Bannister Lake has entered into a non-exclusive sales, marketing and distribution agreement with Avid that will see the former’s Chameleon data aggregation and management solution integrated into Avid’s Maestro Graphics. This will enable Maestro users to more easily aggregate, moderate and populate data-driven graphics for news, sports, financial and other productions.

The Chameleon solution is capable of reading, ingesting and managing multiple diverse data feeds through an advanced web interface, providing users with control over both incoming data and output formats. Customised data is imported into graphic templates directly or through Chameleon’s RESTful API for use in news, sports, elections, financial and other content genres, and can also be imported into augmented reality and virtual reality products, as well as IP-based solutions.

‘We are excited about bringing Bannister Lake’s wealth of data knowledge and expertise into the Avid ecosystem,’ said Ofir Benovici, Avid’s vice president of media enterprise. ‘As live and static data play an increasingly important role in the production process, our end-users will realise greater value through more efficient workflows, better storytelling and the opportunity to secure new business.’

‘Avid is a natural fit for our data aggregation solutions,’ added Georg Hentsch, president of Bannister Lake. ‘Not only will Avid customers be able to do more with their graphics, they will have the opportunity to leverage data in all kinds of ways that were previously unavailable. We look forward to a long and innovative relationship with Avid.’



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